Arriving at the Hilton Cairns for the fourth networking event of the She Means Business community, it was clear the jovial congregation of women meant anything but business. Bubbles in hand and enjoying views across the Cairns Inlet, the eclectic crowd rumbled with the sounds of excitement as connections, both new and old, welcomed each other.  

More than 120 women attended the soiree and, in the words of the event organisers, “this is just a small catch-up”. Local fashion stylists Gerlinda Stella was there enjoying the chilled vibe. “I love going to these events as it’s a way to connect with other like-minded women,” she said.  “It feels more like a girl’s night out than a traditional networking event.” 

The event is held at a different venue each time, giving businesses an opportunity to showcase their product. For Customer Experience Manager Celina Davids this was her first She Means Business event since the initiative started and said it would be great to see even more local women join the community.  “It’s quite unique to be able to network in such a relaxed manner,” she said. “I love meeting so many women … and to do it in this kind of setting allows me to get to know others in a more personal manner.” 

Asking around, it seems the SMB ladies come for more than just the positive company. Experiencing the delicious food that each venue offers, as well as the clever themed styling unique to each gathering, was also a drawcard. Pulled pork sliders, barbecue chicken skewers with garlic yoghurt and chocolate Mousse cups with Galliano strawberry were just some of the culinary options on offer. 

For me, it was the little touches that brought it all together, such as the pink rose that was handed to every lady before the end of the evening. I felt a little like a contestant on the Bachelor only, this time, everyone was a winner.